DIRECTV North East Stars will this week be taking part in the filming of a documentary which will be televised across the Caribbean and Latin America.
“Rock, Paper, Scissors” is just one charitable initiative carried out by DIRECTV in all of the territories in which they maintain a presence and involves the undertaking of infrastructural work to communities in need of assistance.
Victims of natural disasters such as those from the Haiti and Chile earthquakes have benefitted from this initiative in their respective countries as well.
In keeping with their common goal of enriching the lives of its surrounding communities, North East Stars, together with DIRECTV, will be carrying out this charitable project by embarking upon repairs, painting and cleaning up activities at the Senior Citizens home in Chaguanas on Wednesday, Thursday & Friday of this week.
“This is very exciting for the whole club” said C.E.O. Brent Sancho.
“Its always great when we can assist people in the community, particularly our senior citizens who have contributed so much to the culture of Trinidad & Tobago. But to be a part of an international documentary makes the whole project more interesting. I’m sure some of the guys fancy themselves as tv stars, so now’s their chance!”
Marketing Co-ordinator at DIRECTV, Lindsay Boodoo said “ Rocks, Paper, Scissors is just one part of a program known as Generation DIRECTV which in addition to community activities and relief for disaster victims, also focuses on education in schools.
Throughout the DIRECTV network internationally, our colleagues have noted the outstanding performances both on and off the field of DIRECTV North East Stars. We are very proud of our association with The Stars, so much so that our staff have all become advocates of this football club and the excellence it continually strives for”.
Boodoo explained that DIRECTV views their association with North East Stars as an effective method of supporting the community.
“By utilising the players and staff at “North East”, we are able to achieve much more. Within one year, we have worked with the club to distribute 15,000 toys at the Xmas Extravaganza, organize the Champion of Champions football tournament, raise awareness for victims of domestic violence and many other projects.
And the guys still excelled on the field of play, reaching 3 Cup finals! Absolutely remarkable”.
North East Stars Operations Director, Kevin Harrison said "This is a really busy week for us as we reached our third Cup Final of the season. We will play Ma Pau in the Toyota Classic cup final on Friday."
Harrison said that filming this documentary would actually be a benefit rather than interfere with preperation for the final. "When we won the Lucozade Goal Shield all of our players worked at our "Treat Her Like A Lady" event and it really built a bond between the team.
You could see how proud they were of themselves and the team when they walked onto the pitch. I'm sure you will see the same pride on Friday. Our players are fantastic because they always want to take part in our community projects."
Sancho said that DIRECTV and North East Stars have built a strong partnership this year. "Much of our success on and off the field is due to the support of DIRECTV. Aside from the financial commitment they have made, DIRECTV staff have really got behind the club. So it will be great for the players and DIRECTV staff to work together on this programme."